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Vision & Mission
Vision & Mission of FBE UBAYA
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The Vision and Mission of UBAYA FBE is the embodiment of the UBAYA Vision which has been set in the 2012 UBAYA Statute which is in accordance with the demands of the times (spirit of the age / zeitgeizt) on UBAYA's Vision and Mission. UBAYA's vision is "To Be The First University In Heart And Mind" which implies that UBAYA is the top of mind private university on a national scale in education, research, and community service. Second, the meaning of "to be the first university in heart and mind" shows UBAYA's vision of education which is holistic and intact, namely not only growing hard skills of scientific skills (in mind) but also soft skills (in heart).

Opening Remarks
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Thank you for your interest in the Faculty of Business and Economics, University of Surabaya (FBE-Ubaya). FBE-Ubaya is one of the faculties in Indonesia that offers high quality learning, in preparing reliable professionals in the fields of Economics-Business, Management, and Accounting. The main focus of FBE learning includes the development of academic qualifications in accordance with their areas of expertise (hard skills) and the development of managerial, leadership and ethical competencies (soft skills), as a provision for graduates to compete in the world of work.
Responding to the challenges of the business and industry world in finding high-quality scholars with strong potential, FBE-Ubaya constantly updates the learning curriculum to keep up with the latest developments. The quality of the curriculum that is reliable and the learning facilities are very adequate, enabling students to get quality scientific services. The desired achievement target is that Ubaya FBE graduates become role models in the world of work and daily life in society.
Finally, FBE-Ubaya continues to provide reliable and trusted quality of learning for the wider community and the world of business and industry. By joining FBE-Ubaya, you will enjoy a learning experience with high quality and trusted standards.
Dr. Putu Anom Mahadwartha, SE, M.M., CSA
DEAN OF FAKULTAS BISNIS & EKONOMIKA UBAYA
FBE UBAYA VISION
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To Be An Excellent Private School of Business And Economics in Indonesia, Committed to Ethic, Professionalism, and Leadership by Enhancing Contributions to Asia Pacific Region
“Menjadi Sekolah Bisnis Dan Ekonomika Swasta Yang Unggul Di Indonesia Yang Berkomitmen Pada Pengembangan Etika, Profesionalisme, Dan Jiwa Kepemimpinan Melalui Peningkatan Kontribusi bagi Kawasan Asia Pasifik”

Misi FBE Ubaya
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Tujuan FBE Ubaya
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STRATEGIC THEME
FBE UBAYA (2019 - 2026)
From the process of interpreting the harmony of UBAYA and FBE visions, as well as a review of the SWOC conditions, the theme or spirit of the 2019-2026 FBE strategic management is:
Jaya Ing Guna
“Success in Impact"